Last night myself and Johnny Savage dragged some lovely lads into the street to be shot for Le Cool’s fashion special. The cover will be in all your le cool inboxes shortly and if you’re not already subscribed you should be, go here NOW.

Anyway, we wanted to create a kind of anti-fashion fashion cover. Something that felt real rather than uber styled. That was about the mood rather than the jumper! And, hopefully something that Irish blokes will enjoy. Let us know what you think…

Photography by Johnny Savage. Styling by me. Grooming by Aimee Murphy. Models (from the top): Darren (Morgan), Will (1st Option), Oisin (Morgan), Marcus (Morgan) & Sebastian (1st Option).

Clothes from Indigo & Cloth and Brown Thomas